Workshop: Revisiting the spam folder – Using 419fiction for Interactive Storytelling

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A Full-Day Workshop at ICIDS 2013, 6th International Conference on Interactive Digital Storytelling

Nov 9th, 2013 at Bahcesehir University, Istanbul, Turkey.

The workshop is organized by Andreas Zingerle and Linda Kronman (

10.30-13.30 Morning Session
13.30-14.30 Break
14.30-17.30 Afternoon session

Workshop Website:

Register for the Workshop

Send email to Andreas Zingerle: mail at andreaszingerle dot com

A workshop only pass is available more information here:

Open Call for Participation

This workshop will be offering the participants both a theoretical and practical introduction to interactive narratives in ‘419-fictional environments’ created by scammers and scambaiters. We seek to understand different sides of online fraud and through creative storytelling reflect on issues like online privacy, virtual representation and trust within networks. We also draw parallels to other practices and cultures like: gaming, transmedia storytelling or creative activism. Through a ‘419fiction toolkit’ participants take the first steps of creating their fictional characters and infiltrating a scammers story-world to observe and interrupt their workflow.
We explore how persuasive narratives are setup, how characters are designed and how dialog is exchanged to build trust between the acting parties. We will use social media and various content generators and other tools to orchestrate internet fiction, creating entrance points to a story world and spreading traces of information online. By reflecting on scam bait experiences we enter a discussion around the topic of interactive narration connecting to the participants’ and their general work in this field.

Intended audience

The intended audience of this workshop would be students, artists, writers, narrative designers, and other people involved in the creation of IDS on a practical level or those with an interest in that direction. Attendees should be willing to actively participate in the discussions and the practical exercises which require to bring an own laptop, decent internet connection, some improvisational role-playing, internet savviness and an active imagination. We imagine an ideal group size of 8-15 participants.


Full day workshop with theoretical introduction and a practical module. The theoretical module introduces the participants to the history of scamming, different types of scams and how the world of fraud has been dealt with in different genres – ranging from pop culture to modern art. The practical part of the workshop starts by introducing the participants to a specially designed ‘Scam the Scammer Kit’, a collection of tips for secure and ethical scambaiting, instructions how to start a non-traceable design of a new identity, tools to design a credible character and a storyworld around the bait by using transmedia storytelling methods, social media and various content generators.

Organizers’ short bios

Andreas Zingerle is a media artist from Innsbruck, Austria.
Currently Andreas is a PhD candidate at the University of Art and Industrial Design, Linz/Austria where he also graduated at the  Interface Cultures department. In 2008, he did an Erasmus exchange at Media Lab, Taideteollinen korkeakoulu, Helsinki/Finland. He is researching scambaiting strategies and implements their mechanics in interactive narratives and media competence trainings. In the last years he worked on several installations exploring a creative misuse of technology and alternative ways of Human Computer Interaction.

Linda Kronman (MA) is a media artist and designer from Helsinki, Finland. She has worked as an Art Director for media production companies and taken part in several multidisciplinary art and design projects. In her artistic work she is interested in exploring various participatory art&design practices, specially in connection to creative activism. Currently she is completing the postgraduate program in MediaArtHistories at the Danube University Krems, Austria.


All correspondence should be addressed to mail at andreaszingerle dot com